Published Articles

January 8, 2024
Customer Intelligence

From Data to Insights: Unleashing the Power of Customer Intelligence

Is your organization making the most of the wealth of customer data? With Customer Intelligence (CI), you can gain a more complete understanding of your customers, […]
February 8, 2019

How to make a self-service BI tools deployment less painful

Why does self-service BI have to hurt so much? In theory, it should be the answer to all your problems. But so many enterprises end up […]
September 18, 2018
How the BI rivals stack up

Tableau vs. Power BI vs. Qlik: How the BI rivals stack up

Tableau, Power BI and Qlik Sense offer similar self-service BI functionality, consultant Rick Sherman says. But he points to some of their strengths and weaknesses. Purchasing […]
December 28, 2017

For BI, you must know the data integration process

Understanding the data integration process is central to self-service BI and data architecture design, consultant Rick Sherman says in an end-of-year look at data management trends. […]
May 31, 2016

Selecting the right data integration tool for your needs

As the need to pull together the growing volumes of data that’s generated and collected by organizations has increased, several types of data integration software have […]
May 24, 2016

How to evaluate the features of a data integration product

Selecting the right data integration product is critical to meeting the increasing demand in companies for data that can help drive more informed business decisions. The […]
May 17, 2016

How to justify the purchase of a data integration tool

The growing importance of business intelligence and data analytics applications in driving business decision making has made data integration’s vital role in the enterprise crystal clear. […]
May 11, 2016

Data integration platforms take users beyond ETL software

Whether we’re discussing the impact that the tsunami of big data is having on organizations or the cloud application takeover of traditional on-premises applications, the common […]
September 22, 2015

Which BI analytics tool does my company need?

In this article I wrote for, I explain how before selecting a BI analytics tool, you should create BI use cases and then match those […]
September 15, 2015

Comparing BI analytics tools from the leading vendors

In this article I wrote for, I explain that deciding which BI analytics tool to buy shouldn’t be based on the product with the most features […]
September 15, 2015

How to evaluate and select the right BI analytics tool

In this article I wrote for, I offer advice for organizations trying to settle on BI analytics tools: Figure out which features are must-haves, versus nice-to-haves. There […]
September 15, 2015

Business use cases can determine the right BI analytics tool

In this article I wrote for, I discuss how before selecting a BI analytics tool, you should create BI use cases and then match those […]
September 15, 2015

Understanding BI analytics tools and their benefits

In this article I wrote for, I discuss how business intelligence analytics tools can leverage data and convert it to actionable information that can benefit […]
September 9, 2015

Relational database design tips to boost performance

In this article that I wrote for, I discuss the fact that as relational database management systems handle more and more data, a strategic approach […]
September 1, 2015

Data virtualization tools move into strategic IT realm

I was recently interviewed by to discuss how data virtualization technology is moving into the strategic realm for CIOs, why this is happening, and the […]
February 17, 2015

Operational BI process puts better business practices within reach

A new interview with me on TechTarget: As organizations increasingly look to use data analytics to help drive their business operations, accelerate decision making and improve […]
November 28, 2014

New developments make data integration a businesswide effort

Data integration software is now much more than just extract, transform and load tools — it encompasses a wide range of platforms and technologies supporting real-time […]
July 21, 2014

Design a business intelligence system properly — for business users

What are some common mistakes that business intelligence managers and architects make when planning and designing a business intelligence system? BI managers and architects generally do […]
May 28, 2014

New Database Technologies Tackle the Analytics Deluge

Enterprises today are faced with a flood of data that they could never have imagined a decade ago. Yesterday’s CIO thought cell phones were just for […]
May 6, 2014

Big data implementation checklist for analytics project managers

Big data analytics projects are at the top of the IT priority list for many organizations looking to wring business benefits out of all the data […]
July 24, 2013

Cloud databases less of a leap for users now, but some hurdles remain

With the growing adoption of cloud-based applications, it’s natural that cloud databases would follow. Not that long ago, cloud-based database offerings were very limited — so much […]
July 15, 2013

Considerations for Implementing Hadoop for Your Big Data Project

If your enterprise is considering Hadoop to help handle your big data workload, you’re in good company. Many organizations are exploring the use of this software to manage […]
September 19, 2012

The State of Data and Analytics

The good news is that enterprises have recognized the significant business value of analyzing the surging amount of information and then acting upon that analysis. The bad […]
August 30, 2012

Decision time: Automated data integration tools versus manual coding

SearchDataManagement recently interviewed me about automated data integration tools versus manual coding: Data integration is often still done by hand, through SQL coding and stored procedures, according […]
August 8, 2012

Misconceptions Holding Back Use of Data Integration Tools

There’s no question that data integration technology is a good thing. So why aren’t businesses using it as much as they should be? Data integration software […]
May 7, 2012

‘Big data’ analytics programs require tech savvy, business know-how

Articles and case studies written about “big data” analytics programs proclaim the successes of organizations, typically with a focus on the technologies used to build the […]
April 18, 2012

The wrong way: Worst practices in ‘big data’ analytics programs

“Big data” analytics is hot. Read any IT publication or website and you’ll see business intelligence (BI) vendors and their systems integration partners pitching products and […]
December 27, 2011

MDM Goes Beyond the Data Warehouse

Enterprises are awash with data from customers, suppliers, employees and their operational systems. Most enterprises have data warehousing (DW) or business intelligence (BI) programs, which sometimes […]
August 4, 2011

A must to avoid: Worst practices in enterprise data governance

More and more companies are recognizing that they’re accumulating ever-increasing amounts of data but not necessarily gaining business insights from it. The missing link is the […]
June 20, 2011

Data Integration Challenges

Data quality and data integration challenges are two of the biggest problems plaguing BI initiatives. Mark Brunelli of interviewed me the other day for their […]
January 31, 2011

Columnar database software, other technologies aim to speed analytics

From a data management perspective, the last decade primarily has been about gathering data from the various enterprise applications used to run a business and consolidating […]
January 11, 2011

Analytical database tips: deployment advice and potential challenges

The first part of this article discussed columnar database software and other technologies that can help boost analytics performance. But regardless of which analytical database technology […]
January 10, 2011

Improving BI performance without breaking the bank

Demand from business users for actionable information is ever-expanding. And with business managers and workers seemingly connected 24/7 via their iPhones, BlackBerrys, iPads and other devices, […]
December 6, 2010

Selling database projects internally: business needs trump tech specs

Businesses are awash with ever-increasing amounts of data created in their transaction systems and then used by business executives and workers striving to analyze all of […]
November 9, 2010

Using predictive analytics tools and setting up an analytics program

Business intelligence (BI) software has become widely used – even to the point of being pervasive in many organizations. But for the most part, predictive analytics […]